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Flaunt Your Art in a Tee

February 14, 2013 by · Leave a Comment

There are as many ideas in shirt designs as there are different t-shirt makers and designers, but this one from a new Middle East online t-shirt company is sure to make another big difference in tees’ design. The Dubai based ursom.com is set on making t-shirts a canvass for art.

Entrepreneur Luma Makhlouf, Ursom’s co-founder, said that the tees should be more like a canvas to express oneself, since it is an item that people from the age of two to seventy wear every day. She noted, however, that there is a clear lack of design available in the market. Putting up Ursom is an effort towards making t-shirts a canvas for art, especially art that represents the Middle East region, says Makhlouf. According to her, it elevates the simple tee to a different level.

Interested designers submit art proposals through Ursom’s website. Submissions are then scrutinized by the Urban Design Committee, which is made up of reputable art and design connoisseurs. Designers of winning entries get 30% of proceeds for every sale their design makes.

The idea for Ursom was conceptualized when Makhlouf’s friend introduced her to a number of guys who have business ideas and experience from a t-shirt design company in the US. Ursom launched this February 11 with a party that celebrates tees. Hence, the party’s dress code: t-shirts.

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WhoopTee: Whooping Up 60 New Selections

February 7, 2013 by · Leave a Comment

Keeping up with its tradition of offering custom T-shirt design, WhoopTee has added over 60 new selections to choose from in its online collection of apparel products for sale. Buyers have a wide array of products to choose from, ranging from modern sweatpants and warm-up uniforms to form-fitting t-shirts. Ladies blouses are also available and add even more excitement to extensive choices available for buyers.

WhoopTee is a Saint Louis based t-shirt screen printing company committed to retailing the finest in t-shirt products such as Gildan, Hanes, Fruit of the Loom, Badger, and more. It makes use of technologies that make custom designing both easy and affordable, thus coming up with end products that are at its best and easy on the pocket. Customers can upload any image they desire printed on a shirt, and WhoopTee will print it utilizing cutting edge printing techniques.

With its commitment to excellent customer service, affordable prices, and rapid delivery time, the new selections of merchandize support WhoopTee’s commitment to an exceptional experience for its customers.

 

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Tee Me Up With Indie Shirts

February 7, 2013 by · Leave a Comment

An online t-shirt store is not a new thing, but with Tee Me Up, its gonna be a fresh start. The Sydney based online t-shirt business was conceptualized and established by its 27-year old owner, Glenn Tan, as a solution to his difficulties in marketing his own T-shirt brands and products.

Launched in November, Tee Me Up also intends to venture into selling t-shirt brands that cannot afford and are not given a significant exposure in the mainstream advertising and marketing channels. Operating on a unique retail model, Tee Me Up promises to offer something different both for the labels and the customers. The site has so far attracted up to 40 non-mainstream t-shirt labels and featured more than 450 tees for sale. The labels, which are otherwise not known to buyers, are thus made available to the public. On the other hand, buyers easily find non-mainstream unique tees that are to their liking and taste.

True to its unique business approach, Tee Me Up is staffed solely by its owner Glenn. He says he uses a variety of approaches to promote and market his business, mainly taking advantage of social media such as Twitter, YouTube, and Facebook. Paid Google search and online banner advertising is also a part in the sales effort. Participation in T-shirt related events such as the exhibition “TEES: Exposing Melbourne’s T-Shirt Culture”, which runs until February 17, is also a key business activity. Tee Me Up also counts on its labels to update regularly on their products as well as provide good customer service.

The business is still in its infancy, but with its unique product, business approach and service, it hopes to realize greater exposure and sales for its labels in the future.

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Superbowl Ad Spice Up A Boring T-Shirt

February 7, 2013 by · Leave a Comment

Gildan enjoyed a $2 million sale of its shirts last year, and its products are in 80% of American households today. But who knows that Gildan even exists? Even with the 500 million T-shirts it sells yearly through wholesale, no one really knows that it is the leading brand for blank T-shirts in the U.S. Since its product reaches its consumers after others added value such as a graphic or a message, buyers wouldn’t really think of Gildan when shopping for a shirt.

With its growth and strength in sales, however, the company has over the past two years planned on bringing the name as a brand in the market. Hence, a $4 million ad to play with the consumer-facing big boys in this year’s Super Bowl ad lineup.

Counting on their new marketing programs as well as distribution network, the company has come up with an ad that targets millennials. The ad tells a story of a man who wakes up in confusion in the morning, finding that a sleeping woman is wearing his shirt. The ad then tells viewers, “It’s about time you had a favorite t-shirt.”

The ad’s content itself may generate the buzz needed for Gildan to be noticed, and it remains to be seen whether the effect would be negative or positive. According to Derek Rucker, a professor of marketing at Northwestern’s Kellogg School of Management, there’s a potential for first time advertisers either to make it big or to fail.

Gildan’s vice president for marketing Rob Packard, however, stresses that the company is ready to face the risk, and says that he and his team are pleased with the ad for the Superbowl in October. For an event teeming with perennials such as Chrysler and Budweiser, the Gildan ad will at least bring something new, apart from its goal of bringing to viewers the name as a brand.

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Rumors Equals Fabulous SuperSonics Shirt Sales!

January 30, 2013 by · Leave a Comment

Media Fly Creative screen shop in his Olympia,Wash. home Jan. 27,2013 Co-owner David Vahey, left, and business partner Ian Work in the Media Fly Creative screen shop in Olympia, Wash., Sunday Jan. 27, 2013. They have been putting in 90 hour work weeks to satisfy the avalanche of orders for their their "We're Back" shirts and other apparel because of rumors the Sonics are returning to Seattle. Photo: The Olympian, Steve Bloom

Rumors are usually destructive in nature, but this time around, a rumor has actually been good for some shirt screen printer’s business. It started with some news about a NBA team’s possibility of returning to Seattle. As creative as it got, a company called Media Fly Creative set its wings high upon hearing the news and went about printing 1,500 Sonic’s shirts announcing “We’re Back!” This set up a a series of orders, and company owners Ian Bolyard and Dave Vahey said they had to work about 100 hours for a week to put up with demand.

Clay Bennett has bought the Seattle SuperSonics way back in 2006 and decided to move the team to Oklahoma City way back in 2008. To avoid a trademark battle with Bennett, Media Fly Creative has consulted a lawyer and has altered their designs accordingly.

The SuperSonics name will be back to Seattle if a planned sale of the team Sacramento Kings pushes trough between its owners, the Maloof family, and any group who agrees to move it to Seattle and restore the SuperSonics name. This sale, however, will be subject to NBA Board of Governors approval.

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Shirts in a Cool, Flip-Up Style

January 30, 2013 by · Leave a Comment

Ninja Disguise Flip-up T-shirt

If you’re looking for more life out of your tees, then CrazyDog’s cool t-shirts is your way to go. These shirts are rather plain looking tees that can summon different creatures to come alive with just a flip. That’s right! Go wear any of these shirts, flip over the front and pull over your head, and presto! You got those cool designs waving alive!

These tees come in great different styles. Relive eons of ages back in time and become a T-Rex. Or you can choose to show people your stuff by flipping up a shirt that makes you a super hero Ninja. Or if you want to fool the walking dead into thinking that you’re among them when they invade, go for the zombie disguise shirt. Feeling that you’re a real gentleman? Then the mustache flip-over is for you. And if you really want to surprise your friends, wear that shirt that tells them to ask you about your face hugger, flip the shirt over to show that you’re a victim of some alien species.

The fun doesn’t end there, however! There are five more designs to spice up your choice of these coolest flip up shirts. There’s the Leprechaun hunting for your gold, a pirate with a big booty, a totally nuts flip-up, the quickest dinosaur in the form of a raptor, and that ever elusive Oregon Bigfoot.

So don’t look any further for that cool tee you can ever buy. Simply get these tees and you are sure to have more life out of what you wear!

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Sweat More, Talk Less: Shirts For Real Men

January 23, 2013 by · Leave a Comment

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Looking for tees that would fit your gym workout mood? For those who value their health and do regular workouts, skreened.com have the following collection of t-shirts that have that manly cool and are in variants that will suit every manly mood there is.

The Gym rat tee features a muscular rat lifting weights, as if saying that if a rat can indeed do some serious workouts, how much more a man? This is better for those who have more muscle than smiles so as to attract the girl’s attention.

Another tee that’s offered is called the “My hustle is building a muscle”. This is cool for guys who are really serious about their workouts, as this really projects an image of a man who stays fit.

The Soul of a lion tee brings home the message that you have a lion’s strength in you as a man who loves to do your workouts religiously.

A shirt that plays a pun anybody will understand is Wod doesn’t kill you, it makes you stronger tee. Taken in a positive way, it tends to inspire anyone who loves pampering his body with a serious gym workout.

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Making A difference With Cotton T-Shirts

January 23, 2013 by · Leave a Comment

Did you know that it takes as much as 2700 liters of water to produce a single cotton shirt? That’s unseen water that we use, called ‘virtual water’, which forms part of our liquid footprint.

In other products such as colas and drinks, the water used in its production is actually greater than what we find inside the bottle. Even your phones have been made using a lot of water, from mining essential minerals up to washing those microchips.

Worldwide, seventy percent of water is used in agriculture for growing crops such as cotton. To help address the issue of water shortage, The World Wildlife Fund (WWF) has established the Better Cotton Initiative to grow cotton with less water. For example, some 75,000 Pakistani farmers have reduced their water dependence by 39% but increased their incomes by 11%. As a result, big global brands have become interested in implementing the Better Cotton Initiative.

Taking care of cotton shirts, however, takes the most amount of water, and as much as 40 gallons are needed for just one load of washing. Drying uses 5 times more energy than washing. That is why the WWF is teaming up with National Geographic to help people learn about saving and conserving water.

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Soft City Clothing: Be Stunned

January 23, 2013 by · Leave a Comment

upsimple1 grande 300x275 Stunning Typographical T shirts from Soft City Clothing

Just as a masterpiece can’t really be captured by even the most stunning photograph, so are the new typographical t-shirts from Soft City Clothing. The London based t-shirt brand was created by Archie Proudfoot, a guy who clearly makes a statement of elegance with his designs. His work on these shirts speaks both of simplicity and elegance combined those results into one tagline: superb quality.

The impeccable 3D prints on Soft City Clothing’s t-shirts are a result of exacting process that ensures each piece is made with the highest degree of quality possible. Each masterpiece first undergoes screen printing process, after which laser cut letters are put in place into the shirt by ironing. The typographical are then hand stitched on top of the printed blanks creating that subtle 3D shadow effect. Because of the unique process by which these shirts are made, the letters won’t pull or pucker, as usually happens with appliquéd counterparts.

The shirts sells for £25.00 to £26.00, a price that is worth the perfect assemblage of color, typography and fabric weight that lends a Soft City piece that brand of quality that speaks for itself.

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Soft City Clothing

January 16, 2013 by · Leave a Comment

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Soft City Clothing shirts are the product of a multistage process that delivers a consistent level of quality. Its first collection, the “BE”, “UP”, and “ON” shirts are intended to make its first customers share in the ownership of a unique apparel product.

Soft City Clothing takes its inspiration from the traditional desire for strong prints in men’s wear as well as the classic typography of traditional sign writers. Before a professional machinist stitches the fabric letters, each shirt is first screen-printed with shadow letters corresponding to the fabric letters.

The two letter combination that was used in the design of each shirt was first sketched in Illustrator after which it was sent to local screen printers. Laser cutters were then used in cutting out the fabric letter to ensure consistency in cuts, thus matching up the dimensions of the screen print. The fabric letters then were ironed the shirts, after which it was sent to a professional machinist to make the final stitches on each letter, using the dominant color in each letter’s color combination. This way, the stitches can only be seen really up close.

With its unusual manufacturing process, Soft City Clothing ventures into fund raising to finance its projects, and to meet the minimum order requirements of its partner manufacturers in London. A pledge will be rewarded with the first line that comes off its production while the top pledge will receive one of the pieces of original artwork where the designs began.

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